It is almost impossible to find people who do not use Google search. We all use Google search every day if we need to search for anything. Most of the internet users enter their search query in Google’s search box and go directly to the search results by pressing Enter on the keyboard. Many times we don’t even notice that there is a separate search button on Google’s webpage to search.
And there’s another button next to the search button called “I’m feeling lucky” that many of us may have forgotten. Now that you have started reading this post, you may have noticed that there is another button with this name at the bottom of the Google search box. But have you ever tried to see what happens when you press this button? Maybe did, or maybe never did. However, if you haven’t, find out today!
The name of the button is very fancy but the work of this button is nothing too complicated. When we search directly by typing our keywords in the search box, Google shows us a number of results or links related to our keywords, which we can visit by clicking if we wish.
However, if you type your search keyword in the search box and click the I’m feeling lucky button next to it without clicking the search button, then Google will not show you a list of any search results. Instead, it will direct you to visit the link of the first search result. In other words, if you search normally, the website or the link that was shown to you at the beginning of the search results, if you click the I’m feeling lucky button, you will be redirected directly to that link without showing any search results.
As a result, you no longer have to manually enter the first link after the search results come out. This may save you a few seconds. Why the first result? Why not any other result? Because, when you search for something, most of the time what you are looking for is at the top of the search results. This is why the I am feeling lucky button redirects you to the first search result. You can say now, almost always, but I will not always have the link I need in the first search results! Number 3 or number 5 may also be in the search results.
Of course! This is why this button has been named I am feeling lucky. That is, by clicking this button you can go directly to your expected website, if you are lucky . So you can expect to get into the right link by clicking this button when you feel lucky. Google has put it as an Easter egg to test its luck. However, if you click this button without typing anything in the search box, Google will take you to their Doodles page, where you will see a showcase of some of Google’s previous customized logos, which are customized by Google for various festivals.
However, for Google, but I’m feeling lucky button is not very convenient. As we all know, the biggest part of Google’s revenue comes from Google search, where the search results page shows users targeted ads and sponsored content. But when a user feels lucky without having to search normally and clicks the I’m feeling lucky button to test the luck, Google can no longer show him any ads on the search results page, since he has to be redirected directly to another link!
But as you can imagine, almost no one like you or me ever clicks on the I’m feeling lucky button. According to Google, only 16 of their users click this button. But for an industry like Google, 16 users means a lot more. You may not know that Google loses about 110 million US dollars in revenue every year because of these 16 users and this I’m feeling lucky button !
Even after so much revenue loss Google still has the same feeling feeling lucky button on their website just to keep up with their tradition of so many years and that’s quite a fun thing! You go to Google search and type SpecX in the search box and then click on the I’m feeling lucky button, you will go directly to the SpecX website. And if it is not, then you are very unlucky! 😛